Color Selection in Designs

Color is one of the most important elements of branding and marketing. Nowadays, people make a purchasing decision within 90 seconds of interacting with the product. And color selection causes up to 90% of these decisions.
Simple color changes may be sufficient to improve design in presentations, social media posts or brochures. However, it is not easy for most people to decide the right color.
We have compiled some tips to make this choice easier:

1. Explore Online Color Sites

Just as you research for your content, you should also research for color. Color.adobe.com is the most important resource for this. It is enough to go between the colors to reach the color you want. The site will give the code of the color you choose for you.

However, if you are not ready to create your own color palette, you can go to the trends section on the site where there are categories such as travel, fashion and you can easily choose the color palettes that suit your own subject.

Besides this site, https://coolors.co/palettes/trending and https://colorhunt.co/palettes are also very inspiring. When searching for the color that suits your design, it makes sure that the colors you find serve the emotion you want to create.

Color is also another form of communication.

2. Use Up To 5 Colors In One Design

Excessive use of color will cause distraction. For this, arrange your design with 3-5 colors that are compatible with each other.

3. Create a Simple Background Color

The plain background makes the design and text, if any, attract attention. Although a fairly light color is often better, light colors on a dark background can be interesting in some cases.

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